About – Who Is DIGital entuziast?

Behind DIGital entuziast is Marina Zupan, a digital marketing specialist with over 7 years of experience. I help brands grow online through SEO, Meta Ads, analytics, strategic planning, and social media management. With strong references across multiple areas of digital marketing, proven results and 7+ certifications. I continuously evolve and improve my expertise.

This is how DIGital entuziast started. With a party! =D

No – that’s actually a joke. But seriously, after more than seven years of hard work, there was one specific day. A day. The day when DIGital entuziast sat down and started thinking about creating a personal brand and logo. The idea – and the entire first design – were created in almost one hour. It was a combination of logic and creativity. A moment when an idea simply appears and the light turns on. That moment naturally led to the light bulb symbol.

The first version of logo was created in Canva, inspired by a golden light nuance. While green felt like the perfect background choice. Gold represents clarity, ideas, and focus. Green represents balance, growth – and something very practical: eye comfort. In a digital world where screens dominate our daily lives, green offers calm, and creates more comfortable digital environment. Unusual choice for a digital brand? Maybe. But perfectly natural for DIGital entuziast.

“Digital” clearly describes the field and work of Entuziast. It’s universal, future-oriented, and SEO friendly. As for the capital letters – DIGital stayed. Capitals are from DIGG form. Yes, DIGG, but not too much =D It adds personality, rhythm, and creative contrast without over-complicating the message. DIGital is perfectly enough.

The second part had to express passion, mindset, energy. That’s how Entuziast was born.

The very first version of the brand was intuziast – chosen intentionally from creative perspective. Later, during the process of making actual brand out of it and upgrading digital performance, the name was changed. I made grammar correct decision to entuziast, for better performance and keep local part of the name. Both versions tell the same story. The correction simply made it official.

Fonts, platforms & the beginning

The font choice came quickly – and felt right at the same moment. DIGital entuziast was created in August 2023. On digital platforms it officially appeared on September 3. 2023. It’s a day of official birthday =) Goal was simple: to share knowledge, explore digital, experiment and have fun.

Facebook and Instagram came first (both were built more than once). TikTok came later from inspiration – chosen for creativity, curiosity, and short-form content. Not to chase followers. But to stay sharp, learn continuously, and share specific sense of humor when time allows.

DIGital entuziast mascot story

The mascot was never planned as a brand element at the beginning. The first mascot idea appeared on Halloween, while creating TikTok video featuring a slightly scary light bulb. It was spontaneous, playful, and purely creative. The second version was created for the Christmas campaign. Inspirational moment when light bulb became a friendly character delivering a virtual gift – a 4-edition Christmas Survival Guide series. Digital entuziast Christmas Edition gift with a coupon is still available for free download.

The mascot felt natural flexible, and inspirational. What started as a fun visual experiment slowly became the red line of the brand. By the end of 2025, the mascot officially became part of the DIGital entuziast website. A visual symbol connecting creativity, knowledge, experience, and a human approach to digital work.

“Behind the scenes”

Many experiences can not be measured by algorithm, KPIs, or dashboards. Some projects are unforgettable. Some were never documented. Some were deleted. Some live only in memory. And that’s fine. DIGital entuziast works with passion – not as a slogan, but as a principle. With more than seven years of experience and continuous self-learning, I achieved multiple certifications (not all collected). Results was like an award. Slogan: Make your business proud reflects my meaningful, results-driven workflow.

Entuziast knows when it’s time to work seriously – and when it’s time to pause, breathe and recharge. Outside of digital life, Entuziast enjoys time with friends, a beloved dog, hiking, long walks, books, and yoga.

What DIGital entuziast knows for sure is improvement. The name itself reflects who I am. DIGital entuziast is Marina Zupan, continuously exploring and evolving within the digital environment. My biggest upgrade so far is this website, created at the end of 2025 with the support of ChatGPT. It represent the next step in my journey. A place of growth, learning, and sharing everything that truly matters in digital.

and grow together. You are Welcome with any question or collaborating prepositions.

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